Widex
Widex: The Art and Science of Natural Sound
Widex is a world-renowned hearing aid manufacturer that has carved a unique niche as the "musician’s choice" within the industry.
Headquartered in Denmark, Widex prioritizes the purity, timing, and authenticity of sound above all else, ensuring that wearers experience a world that sounds exactly as it should: clear, vibrant, and free from the "digital" artifacts common in traditional hearing aids.
Danish Craftsmanship and Innovation since 1956
Founded in 1956 by the Tøpholm and Westermann families, Widex remains driven by its original values of excellence and innovative foresight.
From its state-of-the-art, CO2-neutral headquarters in Denmark, powered by wind and solar energy, Widex has spent decades pushing the boundaries of audiology.
In 1995, they introduced the world’s first commercially available, 100 percent digital "in-the-ear" hearing aid, and they continue to lead today as part of the WS Audiology group, blending a family-business heart with global-scale technology.
The Pursuit of Perfection
Widex technology is defined by "less manipulation and more reality." By focusing on how sound is processed in the time domain, they provide a listening experience that is remarkably close to natural hearing.
W1 Chip & ZeroDelay™ Technology: The Widex Allure is powered by the revolutionary W1 chip, which is four times faster than previous generations. By eliminating the delay found in other digital aids, Widex removes the "echo" or "comb-filter effect," resulting in a sound that is transparent and beautifully natural.
PureSound™ Philosophy: Widex believes in giving the brain unfiltered access to the world’s soundscape. Rather than over-processing or aggressively "cleaning" sound, PureSound™ preserves the nuances of music and speech, allowing your brain’s natural cognitive abilities to take the lead.
Widex Zen & SoundRelax: Patented Zen technology uses fractal musical tones to help the brain relax and habituate to tinnitus. SoundRelax tones further enhance this with nature-inspired soundscapes designed to soothe the mind and aid concentration.
SoundSense Learn (AI): Using real-time machine learning, the Widex app allows you to guide your own hearing.
Why Trust in Expert Care From West Coast Hearing and Balance?
Because Widex focuses on high-fidelity, natural sound, the role of your friendly neighborhood hearing care professionals is critical to ensuring the technology interacts correctly with your unique ear anatomy.
Every ear canal is shaped differently, which changes how sound reflects and travels. Widex’s TruAcoustics software will calibrate the device to your physical ear, ensuring the PureSound™ experience is perfectly balanced for your unique needs.
Widex Zen therapy is most effective when combined with professional counseling. You’ll work with our team to customize the pitch, tempo, and volume of your Zen tones to create a therapeutic program tailored specifically to your tinnitus triggers.
Rest assured that our team is here to help you with programming, fitting, repairing, and adjusting your Widex hearing aids, so you can sit back and focus on what matters most: hearing the life you love!




